A hybrid that is sold under several names, including: BetaSweet, purple and BetaBites. Developed to increase beta carotenes in carrots, their purple color remains intact, if not enhanced when cooked. Use as you would any carrot, and enjoy their ultra-sweet flavor and unique color. Approximately 5-6 carrots per pound, of the conventional carrot size. Store between 34-36 degrees F, cover and top ice to retain crispness and improve shelf life. Produces no ethylene gas, but should be kept away from those that do.